Yahoo! is to abandon its own search technology, according to a deal it has made with Microsoft. Bing will power Yahoo! Search. Pandia looks at what it means for searchers.

So now it is clear. After much haggling, quarreling and hateful words, there will be a Yahoo!/Microsoft deal. However, we are not talking about Microsoft taking over Yahoo! and its search engine anymore. We are talking about a search and search advertising partnership.

While the original plan could entail that Microsoft (NSDQ:MSFT) took over Yahoo! (NSDQ:YHOO) to acquire its search technology, now it is the other way round. Microsoft’s Bing search engine is to power Yahoo! search.

Yahoo! is to abandon its own search technology, according to a deal it has made with Microsoft. Bing will power Yahoo! Search. Pandia looks at what it means for searchers.

So now it is clear. After much haggling, quarreling and hateful words, there will be a Yahoo!/Microsoft deal. However, we are not talking about Microsoft taking over Yahoo! and its search engine anymore. We are talking about a search and search advertising partnership.

While the original plan could entail that Microsoft (NSDQ:MSFT) took over Yahoo! (NSDQ:YHOO) to acquire its search technology, now it is the other way round. Microsoft’s Bing search engine is to power Yahoo! search.

There is a new search engine in town called Yebol, a search engine that does manage to combine various search features in a way that sets it apart from its competitors.

Yebol has developed a technology that combines the advantages of a traditional Google like search engine (spider the web, and add an algorithm that determines what’s “best”) with a human touch (group high quality web sites into different categories that may be relevant to the query).

The clustering part does have a human component — i.e. there are flesh and blood human beings reading and categorizing web sites and adding them to the database — but most of it is based on computer based algorithms.

There is a new search engine in town called Yebol, a search engine that does manage to combine various search features in a way that sets it apart from its competitors.

Yebol has developed a technology that combines the advantages of a traditional Google like search engine (spider the web, and add an algorithm that determines what’s “best”) with a human touch (group high quality web sites into different categories that may be relevant to the query).

The clustering part does have a human component — i.e. there are flesh and blood human beings reading and categorizing web sites and adding them to the database — but most of it is based on computer based algorithms.

Here are some of the search engine news articles we have found interesting this week.

(We apologize for the lack of new Pandia articles. The Pandia team has been out travelling.)

• Are Bing Users Twice As Likely To Click On An Ad Than Google Users?

  Yes, according to a study by search-advertising network Chitika (TechCrunch July 24 2009)

• Yahoo’s New Home Page Trumps My Yahoo, iGoogle Pages in Simplicity

  By mousing over the Facebook selection under My Favorites, users will get a pop-out of their accounts without having to even click into the app. (Google Watch July 21 2009)

Here are some of the search engine news articles we have found interesting this week.

(We apologize for the lack of new Pandia articles. The Pandia team has been out travelling.)

• Are Bing Users Twice As Likely To Click On An Ad Than Google Users?

  Yes, according to a study by search-advertising network Chitika (TechCrunch July 24 2009)

• Yahoo’s New Home Page Trumps My Yahoo, iGoogle Pages in Simplicity

  By mousing over the Facebook selection under My Favorites, users will get a pop-out of their accounts without having to even click into the app. (Google Watch July 21 2009)