September 26, 2007
AOL Relaunches WAP Portal, Starts Broader Mobile Push
AOL is quickly and quietly moving on a number of fronts in mobile to establish itself as a leader. Not long after the relaunch of rival MSN's WAP portal, AOL upgraded mobile search and, last week, relaunched its WAP portal with more personalization and generally greater usability. According to this BusinessWeek article, "U.S. traffic to AOL's mobile Web site is higher than that to Google Mobile's and double that of MSN Mobile's, according to Hitwise."
Filed under Search Engines by Greg Sterling
