It's Search Engine Strategies San Jose next week. For Chris Sherman and I, it's our swan song. This is the last SES event that either of us will program, with our search marketing conference efforts going forward focused on our own Search Marketing Expo (SMX) events. But we've put our all into making the last SES event great, and I wanted to share some of the many things we've organized, plus how to meet up with Chris and I for the show. We've got a Sphinn lunch set, as well as laptop stickers for readers.

Some quick facts. The very first SES event (and the first search marketing conference, to my knowledge) happened back in San Francisco in November 1999. Chris Elwell of Jupitermedia (now president of Search Engine Land's parent company, Third Door Media) had asked me if I thought an event about search would work. Absolutely! I was thrilled. Until that time, search had been relegated as a panel that might happen within other events. It deserved greater attention.

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