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November 12, 2007

Shopping for electronics just got a whole lot easier

Users have told us that product reviews are one of the most important things they use when shopping for products.  The Internet has lots of reviews, but they're usually spread across the many sites, which makes finding and reading all them very time consuming.

Our team saw this as a great opportunity to help.  We recently launched a new feature that finds, analyzes and summarizes reviews from across the Web in a single place.

Search pages for computers and electronics now have a graphical summary of what people across the Web think about the product, its most discussed aspects (size, battery life, for example) and the percentage of positive and negative opinions expressed.

User reviews at a glance for HP Color LaserJet 2600n

The screenshot above shows reviews at a glance for a color laser printer.  I don't always have the time to dig around to find reviews, so this feature helps me quickly narrow in on a few of the most interesting reviews for a product.  Being able to toggle between positive and negative comments is a huge time saver. 

Here are some other queries to try: digital camera, gps, xbox 360, zune.  Click results with star ratings to see summarizations for products with many reviews.

Reviews at a glance are available for popular computers and electronics products right now.  We're working hard to expand this technology into new categories and to improve its accuracy.  Please post your comments and let us know what you think!

Filed under Live Search by livesearch

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