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October 15, 2007

The hCard Microformat & Local Search Optimization

Locals Only - A Column From Search Engine Land Last year in a blog post on tips for local SEO, I recommended using the hCard microformat as a component of local search engine optimization. I believe I was first to recommend this, and I was happy to hear a few different speakers at the SMX Local & Mobile Conference a couple of weeks ago recommend this, too, for local SEO. However, I could see there was some minor confusion from some attendees as to how widely it's adopted, which search engines support it, and whether local info sites should be using it—so, I thought it'd be worthwhile to provide a brief update to answer these questions.

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Filed under Search Engines by Chris Silver Smith

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