October 18, 2007
The Search Engine Unfriendliness Of Web 2.0
Wouldn't it be great if all those whiz-bang Web 2.0 interactive elements based on AJAX (Asynchronous JavaScript and XML) and Flash—such as widgets and gadgets and Google Maps mashups— were search engine optimal?
Unfortunately, that's not the case. In fact, these technologies are inherently unfriendly to search engine spiders. So, if you intend to harness Web 2.0 technologies for wider syndication, increased conversion, improved usability and greater customer engagement, you'd better read on or you'll end up missing the boat when it comes to better search engine rankings.
Filed under Search Engines by Stephan Spencer
