August 22, 2007
When To Work With Agencies
While the ideal for in-house search marketing is to perform all tasks related to search marketing internally, the reality is that there are times when help is needed from outside sources. There are several reasons for this, but when it does happen, the prime motivator should be that the relationship between the company and the outside vendor be as beneficial as possible for everyone involved.
Let's first look at why you may need to bring in an outside agency.
Filed under Search Engines by Simon Heseltine
