August 21, 2007
Yahoo Buys Mobile Ad Content Company, Actionality
Yahoo! buys Actionality from Mobile Entertainment reports Yahoo has purchased Actionality, a company that specializes in creating ad-funded mobile content.
Actionality has technology that embeds games with ads at the point of download. Actionality is a Munich-based company with sales offices in Berlin and Hong Kong. There has been no official confirmation of the acquisition at this point.
Filed under Search Engines by Barry Schwartz



















